marketing firm | online marketing job description

Following up is an important part of any effective job search. Many people find jobs by following up and making a personal impression. If you do not use professional services that do this for you, it will take hard work and motivation but it can pay a generous reward. For starters, your following up will illustrate that you are serious about the position and adamant about learning of their decision.
The subtitle text above, “Relevant Header 2 text guides visitors to a specific section of web content,” is Header 2 text. If you looked at the source code of this page and searched for that phrase, you would find this snippet of text:
H2: Tagline or some non site wide homepage only element such as “The best blue widget store in Neverland, voted by Neverland’s Choice Magazine”; If there are featured products, you might want their titles in H2 as well.
1) the biggest challenge you face is that you need to find a new “H1B job” (finding a job can be a difficult task just by itself, but yours is even more difficult because your new job ‘must’ be with an H1B sponsoring company), in a new country.
Your SEO title and your post title both serve a different purpose. In many cases, however, you can use your post title as the base for your SEO title. Yoast SEO will generate a nice SEO title based on your post title. In some cases, you’re better off customizing the SEO title. You can use the magic variables to create that awesome SEO title. We’re currently working on a new and improved interface for these magic variables. In the future, it will become much easier and more intuitive to edit your title. Just a little bit more patience!
A vital attribute of SEO it to align the keywords that customers frequently search to the content on your pages. There are many tools to help you do this online, however seasoned SEO experts are able to look at pages and query search results to bet a good understating of what keywords would work best to attract more customer searches.
The Focus Keyword is the most important of them all and can only be used once. For this reason, the focus keyword is included in the titles, H1 and H2 heading tags, preferably the H1 Tags SEO. They are also included in the Meta descriptions for search engines.
This is perhaps the simplest approach to solve the problem. It avoids more complicated hacks that may have style dependency issues like if you were to give the H1 tag a fixed width or your line break item a float.

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a/ However, using ‘general’ job boards (free services) means that statistically 95% of your time and effort is wasted as 95% of your applications go to companies that do not and will not sponsor an H1B visa for you (even Monster.com has referred H1B job seekers to H1 Base for specialist H1B employment assistance and services).
The H1 and H2 heading tags will be your webpage’s main points for focus. They are the first things that users will notice about your page and hence have to be appropriate. The following SEO header tags will deal with specific details and optimization.
When you go to a post on your website and hit refresh, however, you are probably going to see that the sizes and formatting of your site title and post title are now all screwy.  Don’t panic; that’s easily solved, too.
Many people want to replace their header with an image, but still leave the text there to meet accessibility standards and for search engines. You can leave the h1 and description in place by adding the following to your style.css header references or in the header.php template file style listed in the head section:
You may already be using H1 tags on your website without even realizing it. If you are using a content management system (CMS), your website probably automatically creates these tags and inserts them based on the content you have entered in your admin screens.
You can only be on ONE Status at a time. If you change to F1, then you cannot work on L1. There is no deal like having a back up and jumping to other. I do not think. This is just based on my knowledge and experience. You may have to consult with attorney for correct info. The best advice I can give you is, schedule an appointment with the school’s International adviser and talk to them about your situation. They will suggest you all options.
Over the years this method has proven to be the most successful and effective for International professionals & students who need to find H1B jobs. There are numerous benefits and advantages because all the hard, time consuming work is perfomed for you by industry experts – which in turn gives you the maximum opportunity for success – much faster and much easier.
Your H1 tag ought to contain your most essential watchwords for that page and if conceivable the main word or words in the H1 ought to be the catchphrases. These ought to additionally coordinate the page title catchphrases and META watchwords
The main key phrases, in the first place, should contain the title. But you should write them in h1 too. Both here and there, it is better to do it at the very beginning. But it would be better if the keywords did not duplicate each other in these two tags. You need to use different word forms or diluted entries in h1 and lines in the title. Some take all the keys on the page and make up the structure of the articles from them. Just remember – without cool behavioral factors such a scattering of keywords on the subtitles will be punished with a filter for overshooting.
Meta keywords are an obsolete method for attracting SEO traffic. It’s worth knowing however that they once worked at the dawn of SEO keyword tags were a factor that used to count. Nowadays anyone arguing that your site must contain them or optimising for keyword tags is futile toward your SEO traffic generation objectives. We left this metric in our report as a thoughtful reminder of a time in SEO when things were just that easy. RIP keyword tags.
In terms of attractiveness for the user, it is of primary importance. But for SEO-promotion, title meta tag will have more weight. Title is also a page header, but it is prescribed not only for people, but also for robots. It is displayed not in the page itself, but only in the browser tab and in the snippet as the active link to the site. In fact, the title is an alternative, but the main header for the html document. If it is absent, the search engine takes as a basis h1 and uses it in the sickle.
Use only H1 header tag for a webpage. You can use multiple subheadings in the form of H2, H3 subheadings as per your needs to structure your document. Your SEO for ideal search engine result position circles around the way you use your H1 and H2 heading tags, primarily your H1. Incorporating the keywords that appear in your content into your title too will enable you to rank higher and attract a better audience. 
In order to have some great, Hummingbird-optimized H1 tags, try to understand what a user may be asking when they are searching for a keyword the page is targeting and format that question on the page with H1 tags.
It begins with the h2 heading tag, and then includes a link to the title of the post. In the next section, controlled by the tag, is the template tags for the time, author, and categories. It might look something like this:
It is another piece of a perfect page, in the traditional sense, and I try to build a site for search engines and humans. I still generally only use one h1 heading tag in my keyword targeted pages I believe this is the way the W3C intended it be used and I ensure it appears at the top of a page above properly marked up p tags and written with my main keywords or keyword phrases incorporated
Thanks to the study guides written by fellow students specifically for your courses, you will never miss a trick when it comes to your exams. No generic book summaries, but the specific content you need to ace your exams.
Your H1 tag should be at the top of the page content (above any other heading tags in the page code). If your site is divided in to columns the left column may appear “higher” in the code. Be sure it does not contain any H1 tags as most likely the center column contains the main content of the page.
This is not an exciting topic, but it’s a very important topic. It’s not unusual for us to evaluate a potential client’s existing website and realize that it’s missing H1 and H2 (short for Header 1 and Header 2) tags. Typically, this results in two reactions: A raised eyebrow, and a slight cringe. The reason for this is fairly simple, but first you have to understand what H1s and H2s are.
The H1 tag has long been an example of an influential ranking factor and important signal to search engines as to what a page of content is about. The proportion of the H1’s influence on rankings compared to the overall picture has diminished over time, but is still considered an important ranking factor to many of the top minds in the SEO industry.
We’ve made the distinction that these hats are some of the finest available for purchase. If the company has a target demographic of people who pamper their pooches, we want to try and reach that target market with phrases that naturally relate to high class and luxury.
This method relies solely on employers having to find you (in amongst thousands of other candidates resumes) – in the competitive H1B employment market, employers typically don’t need to spend their time searching through a mass of posted resumes.
In fact, if you do a search on just about any popular keyword, you’ll likely see Page 1 of the search results populated with titles that follow that format. Take a look at the search results for “LCD TV Reviews” for some examples.
The reason why marketers use H1 tags is twofold: to give readers/customers more information about the theme of the content they’re about to read and to provide search engines with a more diverse selection of keywords to index.
If you want to add additional headers or subheads, you will want to use the H2, H3, H4, etc. tags instead. These are typically smaller, and are used to introduce different pieces of content in the body of the page. For example, we’re using H2 tags to break up each section that starts with a question (as you’ll see right below this).
In the second heading example, we’ve moved the leaf graphic so it is above the heading, which makes it look like it is floating between the sections. This adds more space between the sections. The CSS in the style.css for this might look like this:
Well, one thing is you can try to move to H1B ask your employer to apply for that and start your Green Card processing so that you can continue to stay after the time ends for L1/H1B. You can alternatively, convert to F1 visa, do it full time for one year and get the courses done and then switch back to L1 or H1B.
H1 is recommended to be made more concise than Title, not exceeding the number of characters greater than 50. But there will not be a catastrophe if the headline is longer, when it is impossible to cram the whole essence into a designated amount.

6 Replies to “marketing firm | online marketing job description”

  1. I am a full time MBA ( did MBA from india) and working with a MNC in Gurgaon, which visa should i apply for to be able to work in USA as H1B is for engineers what options are available for Indian MBAs.
    Your SEO title and your post title both serve a different purpose. In many cases, however, you can use your post title as the base for your SEO title. Yoast SEO will generate a nice SEO title based on your post title. In some cases, you’re better off customizing the SEO title. You can use the magic variables to create that awesome SEO title. We’re currently working on a new and improved interface for these magic variables. In the future, it will become much easier and more intuitive to edit your title. Just a little bit more patience!
    It is important to realize that your SEO title doesn’t have the same purpose as the title of your post or page. Your post title is meant for people that are already on your site. It’s telling them what your post or page is about. Your SEO title, on the other hand, is meant for people who are not on your website yet. It will be shown to people in the search engines. It will be the title of your snippet in Google – that’s why it’s in the snippet preview. The purpose of your SEO title is to make people click on the snippet, come to your website and read your post or buy your product.
    The lost opportunity in this argument is that both sides tend to focus on the direct relationship between an H1 tag and its ability to help a page rank by including a keyword. What is not often mentioned is the effect an H1 headline has on other ranking factors and overall user experience. Whichever school of thought you subscribe to, it is important to look at the indirect ranking effect of the H1 tag.
    Pawan, Yes, you can study on L1 visa. No, there is no formalities. You just have to check with the University and get going. You may have to take GRE and TOEFL for admission. Yes, you can complete in 6 to 8 years time depending on school.
    As an International professional or student, when starting your “H1B job” search the preparation, the strategy, evaluating and selecting the best search method can often be confusing – where do you start ?
    The H1 tag is typically the largest and most important tag on an individual page of a website. It may be used to introduce the content of that page as a whole—that is, to name the topic at hand—or to simply reflect the name of the page itself.
    The reason is simple. Having more than one H1 tag per URL will split the ranking strength of your most important H1 tag and make it share it with another. In most cases if you need multiple H1 tags in content, it’s very likely you’d do better by splitting that content on two different URLs that each focuses on just the content of one of those headings.
    The other option, like you said, is to file for extension under premium processing, go for stamping (I guess your visa stamp expiry date is same as petition). Once everything is approved, you can travel to US. All this may take 1 month at least, and probably longer if RFE or 221(g) is issued.

  2. And: Use a meaningful H1/H2/…-structure which means you should have at least one H1 and if you want to use other levels (H2, H3,…) make sure of have at least two of them (in other words: you should have at least two H2 if you want to use it).
    Unfortunately SEO is very often misunderstood – you should always think of your readers/visitors. Keep it simple: use your keyword often, but not too often in your headlines and write content which your readers will love.
    A proactive approach can land you a position much faster than passively posting online and occasionally looking through the listings on a few job boards. Using professional services to Proactively submit your résumé to H1B sponsoring employers can provide excellent results, much faster.
    Hi. i am on H1b and want to pursue MBA in US. I have done B.Sc Computer science in India and i have 4 + years of IT experience. Can you let me know the procedure and the materials to prepare for the test. Also please suggest me good course in MBA.
    With summaries written by fellow students, you are guaranteed to be properly prepared for your exams. Over 250,000 specific summaries are at your disposal. Your fellow students know exactly where the pitfalls lie and what the key elements will be to your success in that module. With their assistance, you can become well prepared and can avoid having to retake exams.
    Please note that this isn’t intended to be the final say on the matter. As I noted above, the importance of header tags is a contentious subject, and as time goes on, the role they play in SEO will likely change. But at Post Modern Marketing this is the approach we take, both for our clients’ websites and our own website, and it works for us. Odds are, it’ll work for you as well.
    If you have questions about using headings, or need help optimizing your website, contact your webmaster or contact us—we’ll be happy to review your site and assist you in optimizing your website to improve your search engine ranking.
    There are varying opinions on how best to write header tags, but the general consensus is that they should be consistent with the title tag you’re using for the page in question. That doesn’t mean you should make them exactly the same, however. Let’s say you sell snazzy attire for dogs (such stores exist, and I’ve worked on a few). You’ve crafted a title tag and meta description for a category page that displays your wide array of sophisticated tiny dog hats. But once you write your on-page content, perhaps you get too generic with it and write an H1 that talks about dog fashion in general. In this case, your header tag isn’t reinforcing to search engines what this page is all about. You can get a little bit descriptive with it, but make sure the H1 ties back to the title tag. Here’s an example of how I might do it:
    If you want to continue to work and study, one of things you can do it take more classes and complete the program in One year. If you plan to study full time, you can always change your status to F1 and study even after you are done with H1B.
    This question has been the source of endless debate among SEO experts for well over a decade. After all that time, the widely accepted answer is a resounding, “Probably.” It’s believed that Header 1 and Header 2 text used to have a larger impact on search rankings than it does now, having been crowded out by more sophisticated measures.

  3. As far as wordpress is concerned , we can use H1 and H2 tags on different pages as well as under Posts. We can use H1 on Title of different posts to give them utmost importance as Title represents what that particular page is all about.
    You can apply for MBA at any school and pursue it as part time. You will need to take GRE and maybe TOEFL. MBA is a management degree, you can choose emphasis based on your interest and career plan. The easiest thing for you is to call and setup an appointment with a school around you and get details on admission and the requirements. They may waive TOEFL, if you can convince them you have stayed in US long enough.
    Heading tags or (H1’s) are important text elements that describe the rest of the pages content. Any visitor that lands on your page must instantly see if the are in the right place or not by reading the page heading .
    Really well explained the difference between H1 and the SEO Title Tag. Many in our industry are confused with understanding this small but crucial difference. With these two I love the SEO title very much especially using in Yoast because it gives me the opportunity of playing with words, mincing it to create a catchy SEO title which ultimately helps in increasing the CTR on SERPs.
    If a user is confident that they have found their answer, they will likely spend some time on the page, resulting in the “long click”. This illustrates how the H1 is not only a direct ranking factor (considering keyword usage), but also an indirect ranking factor by assisting in user engagement.

  4. Because you are too close to expiration date, you may be questioned about PoE about it. It is most likely that if they admit you in to the country, your I-94 will have expiry date of 31-Mar. You would then have to file for an extension ASAP. It doesn’t matter whether it’s filed as premium or otherwise, as you can continue to work and stay in US while your extension is pending (provided it has been filed timely).
    1) The most common mistake that is that people wait and wait until the rush begins and then scramble at the last minute – which by then is typically too late!! It’s important to start at the ‘right time’, and every year statistics show that the vast majority of all H1B jobs & sponsorship are found and secured from January – April.
    Entering US now, and filing for extension from US seems more favorable option as you need to travel ASAP. However, like I mentioned above, you always carry certain amount of risk w/ that. Just make sure you file your extension before your H-1 expires.
    The subtitle text above, “Relevant Header 2 text guides visitors to a specific section of web content,” is Header 2 text. If you looked at the source code of this page and searched for that phrase, you would find this snippet of text:
    H1 tags, for example, automatically drop any proceeding content to a new line, but this default style may be overridden with a simple CSS trick. A block element consumes the full width available and has a line break before and after it. An inline element only takes up as much width as needed and does not force line breaks.
    Based on personal experience and our work with many clients over the years, we believe that effective use of H1 and H2 tags directly impacts search rankings. But even if the improvements in performance that we attribute to using H1s and H2s are simply the result of an improved user experience yielding lower bounce rates and better user engagement (and as a consequence, better rankings), the takeaway is still the same: Use H1 and H2 tags.
    Domain is either you or your company’s ID in the Internet, when you apply to connect to Internet, they will give you protocol number. This called IP address (Internet Protocol Number). Every device connected to Internet has an IP number. Each computer has to have an IP number to connect with other computers. For example your computer’s IP address is 64.34.68.80. The other computers find you with this number. Domain is just appearance of this numbers.

  5. In the first example, we are using a graphic of a leaf set in the background of the heading to the left of the text. The padding is adjusted so that the heading’s text will move over 45px to make room for the background graphic. Note that we’ve also set the background graphic to no-repeat so only one leaf with appear. Otherwise we’d have a whole heading filled with leaves.
    Here’s an example from another post of mine, where the two titles are not as closely matched. I used the meta title to directly target keywords, while the longer on-page title is more playful and creative. Notice how they both include the phrase “Optimize Everything” so they’re clearly tied together.
    There are varying opinions on how best to write header tags, but the general consensus is that they should be consistent with the title tag you’re using for the page in question. That doesn’t mean you should make them exactly the same, however. Let’s say you sell snazzy attire for dogs (such stores exist, and I’ve worked on a few). You’ve crafted a title tag and meta description for a category page that displays your wide array of sophisticated tiny dog hats. But once you write your on-page content, perhaps you get too generic with it and write an H1 that talks about dog fashion in general. In this case, your header tag isn’t reinforcing to search engines what this page is all about. You can get a little bit descriptive with it, but make sure the H1 ties back to the title tag. Here’s an example of how I might do it:
    While your header tags do extend to h4, h5 and h6, we’re only going to focus on the first three since these are the tags that carry the most SEO value. Now, you can’t just go insert your header tags anywhere and expect to see results. Header tags have their own place on a page and have to be used in a proper order starting with your h1.
    Every article gets two titles—the meta title and the on-page title (H1). These two titles can be exactly the same. But, if you’re struggling to balance SEO and creativity, you can make them subtly different. That said, they have to bear a family resemblance! As Rand Fishkin explains in this Whiteboard Friday, you don’t want your search user to see one title on Google, click it, then arrive at a page with a completely different title! Odds are, this person will feel confused or annoyed or think your site is broken—and leave. There needs to be continuity between the title that appears in search results and the title that appears on the page.
    Based on personal experience and our work with many clients over the years, we believe that effective use of H1 and H2 tags directly impacts search rankings. But even if the improvements in performance that we attribute to using H1s and H2s are simply the result of an improved user experience yielding lower bounce rates and better user engagement (and as a consequence, better rankings), the takeaway is still the same: Use H1 and H2 tags.
    H1Base professional and targeted ‘H1B services’ are used by people of all origins and nationalities from all over the world. H1Base viewers and customers come from over 130 Countries around the world, or already in the USA on other types of visas.
    I will be traveling to Alaska in mid November on L1 visa. Can I take part time MBA course on L1? Is it legal? Do I need to undergo any other formalities to make myself eligible for part time education in US.?

  6. For efficient SEO, it is important that you follow hierarchy with H1 and H2 heading tags and use consistent formatting. Proper Use of H1, H2, H3, H4, H5, H6 heading elements offers your content a pattern that can be followed by the reader easily.
    This winter, my coworker Genna Harris wrote a blog post about a JB Media Institute live-call with Rand Fishkin (the one and only Rand Fishkin cited above). In the interview, which is about company culture, Rand makes a reference to the TV show Mad Men. As I was editing the post, I thought we could title it “So Not Mad Men.” That sounds fun and intriguing.
    You can change the author tag to the_author_posts_link(), or add more information like the time to the post title information. Or remove these tags. You can learn more about the post meta data section in the article on Customizing Your Post Meta Data Section.
    I’ve used several different content management systems over the years of working for an SEO agency, and WordPress is by far my favorite.  Not only does WordPress allow you to install pre-designed themes that can be hacked to your specifications, it also creates very SEO-friendly websites.  While its use was initially dominated by bloggers, WordPress is quickly becoming the CMS of choice for many static industry and business websites, as well.
    I am working with HCL and on L1. I have just joined MBA here and taking full time classes on weekends and in the evening. My problem is that I am in US only till october because my project will finish in october. Now please suggest me what shoud I do should i go for H1 or F1. I want to complete this MBA with job.

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