social media marketing consultant | online marketing ethics

Once again, we’re using the meta title as as straightforward, searchable description of what’s on the page. And we’re being more relaxed and having fun with the on-page title. But we made them similar enough that viewers won’t get confused when they go from search results to the webpage.
Based on personal experience and our work with many clients over the years, we believe that effective use of H1 and H2 tags directly impacts search rankings. But even if the improvements in performance that we attribute to using H1s and H2s are simply the result of an improved user experience yielding lower bounce rates and better user engagement (and as a consequence, better rankings), the takeaway is still the same: Use H1 and H2 tags.
In terms of attractiveness for the user, it is of primary importance. But for SEO-promotion, title meta tag will have more weight. Title is also a page header, but it is prescribed not only for people, but also for robots. It is displayed not in the page itself, but only in the browser tab and in the snippet as the active link to the site. In fact, the title is an alternative, but the main header for the html document. If it is absent, the search engine takes as a basis h1 and uses it in the sickle.
Elements that were once important ranking factors have lost some of their influence on search engine performance in the modern-day landscape. Additionally, as more new ranking factors are introduced by Google, the impact of any one factor is reduced. But, that doesn’t mean the factor no longer matters.
If you’re working on a post and you want to change the SEO title, you can just click on the SEO title in the Yoast SEO meta box beneath your post. The magic variables will disappear and you’ll be able to edit the SEO title for just this post. Note that you can still use the magic variables for a separate post! For example, if you want to just amend the first part of the title, but keep the separator and the site name, you can create an SEO title like: ‘[customized post title] %%sep%% %%site name%%’. 
Secondly, we want to diversify keyword targeting with our H1 tags when it makes sense to do so. I had a recent client who sells products that help people stop snoring. While we obviously tried to target some ecommerce phrases like “anti-snoring mouthpieces” or “snoring chin straps,” it’s important to keep in mind that some shoppers will search more conversationally, using phrases like “mouth guards to help stop snoring” or “proven ways to stop snoring.” They are looking for products, but they want that peace of mind knowing they are getting a product that works. To target both sets of web users, we used both sets of phrases strategically on the page. We targeted the shorter, more ecommerce-focused terms in their title tags and meta descriptions, and in the on-page content we included longer H1 tags. The H1s touched on some of those longer, conversational phrases that are still relevant to the website but perhaps too long to target in the page’s meta tags. The screenshot below shows you what I’m referring to:
First of all, go into the Edit Themes section of your WordPress admin panel (look in the sidebar and choose “Editor” under the “Appearance” header).    You’ll see all of the template files listed under a “Theme Files” header on the right.  From this, use new tabs to open up the “header.php” file and the “single.php” file (the last one is your single post template).
The other option, like you said, is to file for extension under premium processing, go for stamping (I guess your visa stamp expiry date is same as petition). Once everything is approved, you can travel to US. All this may take 1 month at least, and probably longer if RFE or 221(g) is issued.

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The two instances of “h2” in the brackets to either side of the text tells your browser—and of course, Google—that the text between them should be larger than normal text, but shouldn’t be quite as big as “h1” text. It’s not a big ol’ honking title, but it’s a nice-sized subtitle that will still grab attention.
H1Base professional and targeted ‘H1B services’ are used by people of all origins and nationalities from all over the world. H1Base viewers and customers come from over 130 Countries around the world, or already in the USA on other types of visas.
When you go to a post on your website and hit refresh, however, you are probably going to see that the sizes and formatting of your site title and post title are now all screwy.  Don’t panic; that’s easily solved, too.
So, what do you think: worth the trouble or not?  The whole process of switching your H1/H2 tags on WordPress posts is much easier than this long tutorial might make it seem.  And I’ve already started to see more organic traffic from implementing this WordPress SEO secret on my own blog.
3) US Government official records show that less than 5% of all US companies sponsor H1B visas. Unfortunately, most people try and experiment and hope things will work out for them by using general job boards or resume posting services (typically the free ones) and apply to any and every job.
Don’t keyword-stuff—that is, cram keywords into your H1 tag in such a way that keeps it from making sense. “Bicycle Repair Parts Supplies Shop Bikes” might help you rank a little better, but visitors will probably get confused or frustrated and leave the page right away. If your bounce rate goes up from this, your rankings will eventually go down.
This is illustrated by Moz’s bi-yearly survey on search engine ranking factors. Based on the opinions of 120 leading search marketers, the latest survey (conducted in 2013) ranked page authority as the most important ranking factor with a relative score of 0.39. Keyword usage in the H1 tag received a score of 0.12. This places the H1 tag in the bottom half of ranking factors, but nonetheless still a factor.
You may already be using H1 tags on your website without even realizing it. If you are using a content management system (CMS), your website probably automatically creates these tags and inserts them based on the content you have entered in your admin screens.
Essentially, just by having a H1 tag on your pages, you’re helping your website rank better. It may not be the strongest thing you can do for search engine optimization, but H1 tags are still very important for SEO because they tell both search engines and website visitors what the content of pages will be about.
Over the years this method has proven to be the most successful and effective for International professionals & students who need to find H1B jobs. There are numerous benefits and advantages because all the hard, time consuming work is perfomed for you by industry experts – which in turn gives you the maximum opportunity for success – much faster and much easier.
Many of the same tips offered above for H1 tag best practices apply to the other heading tags you may use on your site. As long as you do not stuff them with keywords, keep them unique, and write descriptive, informative headers, users will appreciate them—which, in turn, can help your site’s performance in search. In SEO, H1 tags are the most beneficial when they also help to make your webpage user-friendly.
2.  Are you targeting the keywords you wish to rank higher for?  If not, go in and modify your tags slightly to include those words.  If your h1 happens to be an image, use the image alt tag to add those juicy keywords.
You may want to format header tags like H1 and H2 as inline and prevent a break straight after them. Removing padding and margin does not remove the new line. By default, header tags take up all the horizontal space where they appear.
Heading — HTML has six different heading tags — h1, h2, and so on. The h1 is considered the most important tag, and the h6 is the least important. The tags are often formatted from large (or most important) to smallest (or least important). H1s have always been a major ranking factor. There have been plenty of trends in SEO that have come and gone, but h1s have never lost their significance.
It should be immediately obvious that the very last H2 is useless. It doesn’t tell me anything about the content of that section. I can probably guess from the context that there’s some sort of progression, that we’re taking what we’ve learned in the previous sections and doing… something… with it. But maybe I’m wrong. Maybe the next step is to invest in Amway. Who’s to say?
This book has captured all the essential reasons why online marketing is essential in today’s business world. The author provides informative accounts of each marketing tool. Although the lesser acknowledged tools have proven to bore the reader in the past, the author somehow manages to retain the readers attention with thorough research and factual analysis. If every book on business promotion was as meticulous, each window of opportunity would be easier to open. Thanking you, Newly Found Business Owner. 
Thanks for the info on h1 and h2 tags. I was just bolding all important subtitles within a post or page. Now I got a lot of work to do to go through and change those to h2 or h3, but hopefull it will be worth it, thanks again.
If your H1 tags are too big (and taking up too much of the page), look for a style.css file on your server. You can edit this file just like a HTML file. Search for h1 and try reducing the font-size value until you’re happy with it.
Underscores frequently cause issues as people copy paste and can easily format the URL’s incorrectly. We have seen many a campaign burn hard cold cash at broken pages an 404 errors created specifically due to underscores being stripped by campaign systems or users.
Here’s an example from another post of mine, where the two titles are not as closely matched. I used the meta title to directly target keywords, while the longer on-page title is more playful and creative. Notice how they both include the phrase “Optimize Everything” so they’re clearly tied together.
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If a user is confident that they have found their answer, they will likely spend some time on the page, resulting in the “long click”. This illustrates how the H1 is not only a direct ranking factor (considering keyword usage), but also an indirect ranking factor by assisting in user engagement.
Your SEO title and your post title both serve a different purpose. In many cases, however, you can use your post title as the base for your SEO title. Yoast SEO will generate a nice SEO title based on your post title. In some cases, you’re better off customizing the SEO title. You can use the magic variables to create that awesome SEO title. We’re currently working on a new and improved interface for these magic variables. In the future, it will become much easier and more intuitive to edit your title. Just a little bit more patience!
The H2 headings are found throughout the various WordPress Themes. It can be found most commonly in the post title, in the comment title, and in the sidebar or menu. Styling these many H2 headings can get a little complicated.
Some companies listing jobs online choose to keep their contact options limited to a generic email address or an online form. Much higher success rates are derived from submitting to ‘real’ people within the companies (the actual hiring managers and decision makers who are recruiting for the position).

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