By default, using the first example, any time the H2 is listed, it would look that way. By putting an ID or Class selector in front of the H2 tag, you can modify the look. But, and there is always a but with CSS styles, outside of an identifying ID or Class selector, it acts like a parent, influencing the other H2 headings.
Your Theme may or may not include h3 and h4 headings. In some Themes, h3 tags are used within the comments. You can easily check in your style.css with a search for h3. If it isn’t used, you can create your own, or if it is, use the h4 tags.
#3: Make sure that your H1s and H2s are descriptive. To see whether or not your H1s and H2s are useful or not, try writing them down on a piece of a paper in a brief list. For example, my list for this blog post would be as follows:
One important WordPress SEO factor to remember after you’ve completed this process: any changes that you make to your “header.php” file will now only affect the homepage of your site, and you’ll have to make the same change to the header code that you pasted into the “single.php” file as well. If, for instance, you insert any tracking code or scripts in the homepage header, make sure you go and insert them on the single post file too.
This is the exact formatting that we want for the new
wrapped site title on our redesigned post pages, too. Just copy that snippet of code, paste another instance of it right below, and change the “h1” to an “h2.” The end result will look like this:
Two title aren’t always better than one. There’s a good argument for making your meta title and H1 identical (or very close.) That is that users will appreciate the consistency. When they click on the title in search results, they get to a page that matches their expectations. That’s important! So, you should never stray too far from your meta title with your on-page title.
This book has captured all the essential reasons why online marketing is essential in today’s business world. The author provides informative accounts of each marketing tool. Although the lesser acknowledged tools have proven to bore the reader in the past, the author somehow manages to retain the readers attention with thorough research and factual analysis. If every book on business promotion was as meticulous, each window of opportunity would be easier to open. Thanking you, Newly Found Business Owner.
It should be immediately obvious that the very last H2 is useless. It doesn’t tell me anything about the content of that section. I can probably guess from the context that there’s some sort of progression, that we’re taking what we’ve learned in the previous sections and doing… something… with it. But maybe I’m wrong. Maybe the next step is to invest in Amway. Who’s to say?
There have been relatively few case studies that have focused on the direct impact of optimized H1 and H2 tags on search rankings, but occasionally one trickles out that indicates that H1s and H2s directly impact search rankings. Conversely, others have found that simply using bigger fonts for key phrases yielded the same results as using H1s and H2s (which frankly amounts to the same thing, and speaking from experience, it’s a lot easier to just use header tags than manually fiddle with text size, especially since WordPress makes header tags so easy to implement).
I m working full time on H1 in US. My fiancee is in india and has a Btech with a full time 2 yrs MBA degree in marketing from india. She has plans to study after coming to US. What are her chances of doing a second MBA in US, if she has a decent GMAT score and 1.5 yrs teaching experience from an Engg. institute from India.
There are NO shortcuts to getting an H1B visa – you must find an H1B job which for some can be fairly quick, but for most it can take many months. You need to get your resume in top shape and your job search strategy focused right now, so that you’re not rushing around at the last moment. H1 Base has the end-to-end services, from professional resume review, expert support, all the way through to specialist targeted solutions that help you secure your job in the USA and your H1B visa. Start your successful job search today.
Now that you’ve learned where to find the basic headings in WordPress Themes, it’s time to have some fun with them designing or modifying your own theme. There are many ways to the control the design of your headings. You can change font sizes, colors, font families, or add graphics and interesting backgrounds. Let your imagination take over!
First up is the reader. Online marketers try to provide customers with as much information as possible about the theme of the content they are about to read. We use it to distinguish the content on that page from other pages that are similar but not identical. Below is a screenshot of a page with content about hot sauce. This particular page focuses on the most extreme hot sauce that this company sells. We’re using the H1 on this page to reaffirm to search engines that we want this page to show up in search results for folks who are serious about their hot sauce addiction, not just your average Joe looking for an average sauce.
That’s a big part of why a lack of H1 and H2 tags is problematic. A site that lacks H1s and H2s is like a book that lacks a title and chapter headings. The content is all still there, but it’s significantly more difficult to readers to quickly judge what the overall subject is, and to subsequently drill down and find the specific piece of information that they want. Remember how I said that visitors will spend about 10 seconds to find what they’re looking for? If there’s no H1 and H2 text to guide them, it’s likely that they’ll lose patience and leave.
First of all, go into the Edit Themes section of your WordPress admin panel (look in the sidebar and choose “Editor” under the “Appearance” header). You’ll see all of the template files listed under a “Theme Files” header on the right. From this, use new tabs to open up the “header.php” file and the “single.php” file (the last one is your single post template).
1) the biggest challenge you face is that you need to find a new “H1B job” (finding a job can be a difficult task just by itself, but yours is even more difficult because your new job ‘must’ be with an H1B sponsoring company), in a new country.
i am a law graduate from india….n was thinkin of doin an LLM in US…bt after the low job prospects i am thinkin of doin an MBA form US MBA school….wud it b a good decision switchin my field…also what are the recent job prospects after an MBA in US?…awaitin for a prompt response..thanx…
That article has some valid points. I believe the optimal solution would be for it to be an image, with appropriate ALT tag. Although it doesn’t make much difference one way or the other from the SEO point of view.
Many employers are already scrambling to recruit all the highly skilled and/or educated International workers to fulfill their employment needs in order to create the products and services that ensure their business success. The demand for international professionals has never been higher, as witnessed by the number of applications filed this year. If you don’t have an H1B sponsored job, you can not get a visa. A report by the Council of Economic Advisers (CEA) found that immigrants increase the total economic output of the United States, – are more innovative per capita than their native counterparts, – and contribute over $30 billion in increased income for native-born American workers.
Meta keywords are an obsolete method for attracting SEO traffic. It’s worth knowing however that they once worked at the dawn of SEO keyword tags were a factor that used to count. Nowadays anyone arguing that your site must contain them or optimising for keyword tags is futile toward your SEO traffic generation objectives. We left this metric in our report as a thoughtful reminder of a time in SEO when things were just that easy. RIP keyword tags.
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Employer Sponsorship for education or Affordability: Typically, if you work full time in a good company ( NOT desi consulting companies ), they offer complete or partial re-imbursement of tuition fee towards MBA or any higher education that matches your professional goals. For instance, Harley Davidson completely reimburse the tuition fee even it is 100,000 dollars, there is no cap. On the other hand, companies like Kimberly-Clark have an annual cap of 5,000 to 10,000 dollars. It varies depending on the company. Worst case scenario, the company does not sponsor anything for MBA, you are making money and you can either save or afford to take loans and pay tuition fee. Because you are working you can afford expensive education like MBA though an international.
A vital attribute of SEO it to align the keywords that customers frequently search to the content on your pages. There are many tools to help you do this online, however seasoned SEO experts are able to look at pages and query search results to bet a good understating of what keywords would work best to attract more customer searches.
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3. Can I have more than 1 header tag on the page? Google will not penalize you, but one is preferred. If you have a need for multiple titles, then perhaps it should be broken into multiple pages, or use one h1, or multiple h2’s. Here’s a video from Matt Cutts explaining that:
The main key phrases, in the first place, should contain the title. But you should write them in h1 too. Both here and there, it is better to do it at the very beginning. But it would be better if the keywords did not duplicate each other in these two tags. You need to use different word forms or diluted entries in h1 and lines in the title. Some take all the keys on the page and make up the structure of the articles from them. Just remember – without cool behavioral factors such a scattering of keywords on the subtitles will be punished with a filter for overshooting.
The subtitle text above, “Relevant Header 2 text guides visitors to a specific section of web content,” is Header 2 text. If you looked at the source code of this page and searched for that phrase, you would find this snippet of text:
That “single.php” file now has no direction to pull header code from another location, so we need to put some header code in there for it. To do this, just click over to the tab where you opened the “header.php” file, highlight all of the text in that file, and copy it. Now go back to your “single.php” tab and paste all of that code right into the top of the file, where the used to be.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website’s code.
After you’ve hit “refresh” on one of your website post pages to make sure that nothing has been screwed up (like I said, it should still look exactly the same as it did before), close the “header.php” tab (you won’t need it anymore). Go back to your freshly updated “single.php” file and scroll down until you find the code that assigns tags to the website title and description. It will look something like this:
3. Can I have more than 1 header tag on the page? Google will not penalize you, but one is preferred. If you have a need for multiple titles, then perhaps it should be broken into multiple pages, or use one h1, or multiple h2’s.
Please note that this isn’t intended to be the final say on the matter. As I noted above, the importance of header tags is a contentious subject, and as time goes on, the role they play in SEO will likely change. But at Post Modern Marketing this is the approach we take, both for our clients’ websites and our own website, and it works for us. Odds are, it’ll work for you as well.
Optimising headings means providing an ultimate summary of the pages content and purpose for the reader. H1 tags are most important, thereafter sub-topics of lesser importance can be outlined in the page using H2, and H3 tags.
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Sitemaps enable search engins and users to navigate to the sections of the site they want to be in. An XML sitemap however is used exclusively by search engines to accurately map the exact locations of all pages. Most modern CMS systems have the ability now to automatically generate XML sitemaps that can be submitted to search engines.
However, this content also tells visitors who end up on that page that if they’re looking for information about where to find bicycle parts, they can find it here. This clear statement can help reduce bounce rates, which in turn helps with SEO and ranking. In this regard, the H1 tag in SEO is incredibly valuable, as it speaks to both the search engines and your readers.
Here’s an example from another post of mine, where the two titles are not as closely matched. I used the meta title to directly target keywords, while the longer on-page title is more playful and creative. Notice how they both include the phrase “Optimize Everything” so they’re clearly tied together.
hey there, great info I did most of these changes.. but now i can’t find the #underheader text or “sitename” anywhere.. I’ve already opened teh style sheet and used “find” but nothing… you know why is it? Thanks!
According to Google engineers, if a user doesn’t return to search results quickly after clicking on a link, then that’s a good indication that he or she is happy with the result. In that case, the bounce rate is low.
H1 tags are one element of optimizing your website but, if you get them wrong, it can be damaging to your site. You never over-do your optimization but you should have your keywords listed in a compelling title.
When you look at a web page and see something that looks like a big title at the top of the page, chances are that it’s the Header 1 text. In this blog, the title at the top of this page, “H1 and H2 Header Tags and How They Affect SEO,” has been marked with H1 tags. If you looked at the source code for this page, you would find this:
I often receive questions regarding what should and what shouldn’t be an H tag on a given Magento URL. The confusion mostly comes from different points of view that front-end developers and SEOs might have on the issue.
For starters, make sure that your H1 tag includes your keyword. That means if you want your article to show up at the top of the results when people search for “women’s handbags,” then you should include the phrase “women’s handbags” in your H1 tag.
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Neglecting the rules of uniqueness and relevance of headings can lead to the fact that the site falls under the filter. Recently, search engines began to pay special attention to the quality of content and its SEO-settings. Doubles, oversampling, chaotic distribution of headers, their inconsistency with content is punished.